How Much Website Traffic do You Need to Achieve Your Sales Goals?

Copy_of_b2b-inbound-marketing-traffic-calculator.xls Download this file

When you get down to brass tacks, a huge reason to get jiggy with enterprise social media is to increase sales. But how much traffic do you need in order to hit your sales goals?

• First order of business, figure out how much new monthly income you'd like to generate! Then plug it into the calculator above.
• Then work out the average amount of revenue one customer brings to the table. If you don't have an exact number, guesstimate. Plug that in too. 
• Then work out your conversion rates. Just starting in internet marketing? Fine. Start with 1% with a goal to work up to 2%. Plug those in.

Play with the numbers, get a grip on what your goals are traffic wise. Then gear up to create content! If you're not sure what all this means, be sure to attend the Burbank Inbound Marketing Club and I'll help you sort it out.

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