Creating Content - The Biggest Barrier

One of the biggest barriers to a successful online visibility campaign is coming up with enough content. Sure, there are all kinds of tools to help you get your content distributed once you have it, but who has the time to do all that writing?

And what if writing isn't a strong point for someone? Should they push out badly written content anyway?

Many of my clients just don't create much content, but consistent content creation on a blog is one of the best ways to achieve enduring visibility online. While there are some technical reasons for that, I won't get into it right now. I'm too happy about the solution I found, and I want to talk about that instead!

It's hard enough to create content for myself, much less content for several clients. But I found myself going crazy trying to manage just a little bit of content creation over email with my writers. There just had to be a better way. Then I ran across Zerys.com.

<a target="_blank" href="http://www.shareasale.com/r.cfm?b=306682&u=607151&m=31974&urllink=&afftrack="><img src="

" alt="Zerys - The Content MarketPlace!" border="0"></a>

Zerys is like eBay for writing content. With 18,000 writers on one side of their software, and people who need content on the other side, it's an agency's dream come true. Once I got past the initial learning curve of how their system works, I got my first article ordered and within a few days it was done. I made a few minor edits, BAM! Done deal. 

Granted, I probably had an easier time of it than my Mom would (sorry Mom!), but Zerys has videos every step of the way, and each step brings you closer to ordering the content you need. If you have a blog and you struggle to keep up with content, I really recommend checking it out. I don't have time to cover all the features Zerys has (there's a few!), so I'll have to try and cover those later. If you need content, you'll love the time and effort (and money) Zerys will save you. 

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Trevor Eisenman
Social Media Strategist
The Association
818.841.9660 Office
626.975.6726 Cell

Posted via email from Get Visible Online Now!